Essentia Water
The Drum
The campaign aimed to boost brand recognition through influencers like Patrick Mahomes and Millie Bobby Brown, reinforcing the brand's connection to water through energetic animations.
My suggestion of a water splash concept was successfully incorporated into the final mnemonic for film and social.
rough drafts
Design Director: Lia Sfiligoj
Art Directors: Cherise Woo, Chris Maine de Biran
Partners: BUCK
Client: Essentia Water